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Product Design • SaaS • eLearning • AI • 2025

Reducing Course Creation Friction with AI-Assisted Structuring

Helping educators move from idea to structured course faster, while keeping full control over their content.

Project for

ROLE

Product Designer

timeline

3 - 4 Months

Scope

AI course creation flow

Collaboration

1 PM, 1 Head of Product, 3 Designers, 2 UATs, and 4 Engineers

Ownership

Drove UX for course structuring flow

01 - overview

From manual structuring to AI-assisted flow.

I worked as a Product Designer focusing on simplifying the early stage of course creation.

We redesigned how educators start building courses by shifting from manual structuring to an AI-assisted flow and reducing the effort required to go from idea to structured curriculum.

02 - Context

A tight timeline and a clear business goal.

Business Goal

→ Increase course creation speed to improve activation and content supply on the platform.

Constraints

→ AI capability was limited to structured output and rich text in MVP. We also had:

Tight timeline

Existing system dependency

Fast developer handoff required

03 - Problem

A tight timeline and a clear business goal.

Business Goal

→ Increase course creation speed to improve activation and content supply on the platform.

Constraints

→ AI capability was limited to structured output and rich text in MVP. We also had:

Tight timeline

Existing system dependency

Fast developer handoff required

04 - Approach

A tight timeline and a clear business goal.

Business Goal

→ Increase course creation speed to improve activation and content supply on the platform.

Constraints

→ AI capability was limited to structured output and rich text in MVP. We also had:

Tight timeline

Existing system dependency

Fast developer handoff required

05 - Key Decisions

A tight timeline and a clear business goal.

Business Goal

→ Increase course creation speed to improve activation and content supply on the platform.

Constraints

→ AI capability was limited to structured output and rich text in MVP. We also had:

Tight timeline

Existing system dependency

Fast developer handoff required

Let’s build something meaningful!

Available for freelance, collaboration, or full-time opportunities.

Or send me an email to:

azrulspace@gmail.com

Find me where I build and share

Product Segment Capabilities

Product Design

Product Thinking

AI Integrated Workflow

Design System

UI Design

Figma MCP

Framer

Webflow

Wix

Branding & Illustration

Motion

Let’s build something meaningful!

Available for freelance, collaboration, or full-time opportunities.

Or send me an email to:

azrulspace@gmail.com

Find me where I build and share

Product Segment Capabilities

Product Design

Product Thinking

AI Integrated Workflow

Design System

UI Design

Figma MCP

Framer

Webflow

Wix

Branding & Illustration

Motion

Let’s build something meaningful!

Available for freelance, collaboration, or full-time opportunities.

Or send me an email to:

azrulspace@gmail.com

Find me where I build and share

Product Segment Capabilities

Product Design

Product Thinking

AI Integrated Workflow

Design System

UI Design

Figma MCP

Framer

Webflow

Wix

Branding & Illustration

Motion

Let’s Connect

Book a call